Say It With Me: ONE MORE REP — Coach Chipper's Lifting Hour

A sarcastic riff on saccharine toddler-TV teacher energy, rebuilt for the gym. Coach Chipper — an original, aggressively cheerful cartoon fitness host in a sweatband and overalls — holds up phonics flashcards spelling R-E-P while beaming like he's teaching preschool sight words to grown men at the squat rack. Bold, punchy, high-contrast chest graphic made for a muscle tank: gym humor that lands with anyone who's ever been condescended to by a workout program.